TY  - BOOK
AU  - Zeithml, Valarie. A
TI  - Services Marketing: Integrating Customer Focus Acros the Firm
SN  - 9789353160784
U1  - 5514 1/2 658.8 
PY  - 2018///
CY  - New Delhi
PB  - McGraw Hill Edu. Education
KW  - MARKETING
KW  - SERVICES MARKETING
ER  -