TY  - BOOK
AU  - Ramaswamy, V. S.
AU  - Namakumari
TI  - Marketing Management 
SN  - 9781259026416
U1  - 1949 1/5 658.8 
PY  - 2015///
CY  - New Delhi
PB  - McGraw Hill Edu.
KW  - Marketing
KW  - Marketing Management
ER  -