Brand Management: Texts and Cases (Record no. 401)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00420nam a2200169Ia 4500 |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| ISBN | 9789350621745 |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 8445 1/3 658.827 |
| Item number | VER-B |
| 100 ## - MAIN ENTRY--AUTHOR NAME | |
| Personal name | Verma, Harsh V. |
| 245 #0 - TITLE STATEMENT | |
| Title | Brand Management: Texts and Cases |
| 250 ## - EDITION STATEMENT | |
| Edition statement | 3rd |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Place of publication | Noida |
| Name of publisher | Excel Books |
| Year of publication | 2013 |
| 300 ## - PHYSICAL DESCRIPTION | |
| Number of Pages | xii, 573 |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical Term | BRAND MANAGEMENT |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical Term | MARKETING |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Koha item type | Books |
| Withdrawn status | Lost status | Collection code | Home library | Current library | Shelving location | Date acquired | Source of acquisition | Cost, normal purchase price | Full call number | Accession Number | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|
| Management | KLH Deemed to be University | KLH Deemed to be University | 14/09/2023 | Bill No. 1129; Invoice Number & Date. IN-423 & 06-04-2022; Source. Amazon | 715.00 | 8445 1/3 658.827 VER-B | 8445 | Books | |||
| Management | KLH Deemed to be University | KLH Deemed to be University | 14/09/2023 | Bill No. 1130; Invoice Number & Date. IN-69 & 06-04-2022; Source. Amazon | 715.00 | 8446 2/3 658.827 VER-B | 8446 | Books | |||
| Management | KLH Deemed to be University | KLH Deemed to be University | 14/09/2023 | Bill No. 1130; Invoice Number & Date. IN-69 & 06-04-2022; Source. Amazon | 715.00 | 8447 3/3 658.827 VER-B | 8447 | Books |