Product and Brand Management (Record no. 2787)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00417nam a2200157Ia 4500 |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| ISBN | 9780199460496 |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 8399 1/5 658.827 |
| Item number | PAN-P |
| 100 ## - MAIN ENTRY--AUTHOR NAME | |
| Personal name | Panda, Tapan K. |
| 245 #0 - TITLE STATEMENT | |
| Title | Product and Brand Management |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Place of publication | New Delhi |
| Name of publisher | Oxford University Press |
| Year of publication | 2016 |
| 300 ## - PHYSICAL DESCRIPTION | |
| Number of Pages | xxiv, 862 |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical Term | BRAND MANAGEMENT |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical Term | MARKETING |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Koha item type | Books |
| Withdrawn status | Lost status | Collection code | Home library | Current library | Shelving location | Date acquired | Source of acquisition | Cost, normal purchase price | Full call number | Accession Number | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|
| Management | KLH Deemed to be University | KLH Deemed to be University | 14/09/2023 | Bill No. 1115; Invoice Number & Date. IN-261& 06-04-2022; Source. Amazon | 1050.00 | 8399 1/5 658.827 PAN-P | 8399 | Books | |||
| Management | KLH Deemed to be University | KLH Deemed to be University | 14/09/2023 | Bill No. 1115; Invoice Number & Date. IN-261& 06-04-2022; Source. Amazon | 1050.00 | 8400 2/5 658.827 PAN-P | 8400 | Books | |||
| Management | KLH Deemed to be University | KLH Deemed to be University | 14/09/2023 | Bill No. 1115; Invoice Number & Date. IN-261& 06-04-2022; Source. Amazon | 1050.00 | 8401 3/5 658.827 PAN-P | 8401 | Books | |||
| Management | KLH Deemed to be University | KLH Deemed to be University | 14/09/2023 | Bill No. 1115; Invoice Number & Date. IN-261& 06-04-2022; Source. Amazon | 1050.00 | 8402 4/5 658.827 PAN-P | 8402 | Books | |||
| Management | KLH Deemed to be University | KLH Deemed to be University | 14/09/2023 | Bill No. 1115; Invoice Number & Date. IN-261& 06-04-2022; Source. Amazon | 1050.00 | 8403 5/5 658.827 PAN-P | 8403 | Books |